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QuickTime Overview


Much of this material is adapted from the book QuickTime for the Web: A Hands-On Guide, by Steven Gulie, originally published by Morgan Kaufmann Publishers in April 2000. (The third edition was published in June of 2003.)


What is QuickTime?

  • an enabling technology -- at the operating system level -- that lets other applications (such as QuickTime Player, Word, Excel, PowerPoint, FirstClass, and web browsers) display multimedia
  • a browser plug-in that can display audio, video, animations, Flash files, music, and interactivity
  • a very popular way to put sound and video on the web or on CD-ROM

Multimedia is

  • text, graphics, sound, and/or moving images brought together in a meaningful way
  • something which usually happens over time


QuickTime is, arguably, the best architecture for delivering multimedia -- the oldest (first released in 1991); the most extensible; and one which works equally well on Windows and Mac. (Its competitors include RealPlayer, Flash, and Windows Media Player. Flash may currently be more popular than QuickTime (the Flash video format, FLV, is used by YouTube), but it is harder to download, harder to play when downloaded, and, as of summer 20008, does not play on most portable devices. The default controllers for Flash video provide limited functionality.

QuickTime Movies

QuickTime files are called QuickTime movies. A QuickTime movie usually is a file with moving pictures and synchronized sound -- but it also could be

  • still images with synchronized text; or
  • invisible background music; or
  • karaoke; or
  • many other things

A QuickTime movie is a file that tells a computer what kind of media to present and when to present it. The media could be -- audio, video, animation, still images (BMP, GIF, JPEG, Photoshop, PNG, TIF), music (MIDI), text, sprites, wired sprites, virtual reality panoramas or objects.

A QuickTime movie has one or more tracks. Each track is associated with media of a particular type. There can be multiple tracks of the same type. Tracks can be synchronized, sequential, side by side, superimposed, overlapping, or alternates (based on the language of the operating system -- e.g., French, Spanish, English, etc.) You create a QuickTime movie by adding and arranging tracks.

The media in a QuickTime track can be contained in the movie file itself, or they could be in one or more separate files. For example, a track can point to the first and last parts of a video so that only those parts are played -- but the original video file is intact.

QuickTime media can be compressed in many ways -- and compressors keep improving.

QuickTime can import to and export to other formats (e.g., .mp3, mp4, .wav)

QuickTime is frequently revised and improved

  • Version 3.0 was released in the spring of '98, and is totally cross-platform (i.e., same feature set on Macs and Windows 95).
  • Version 4.0 was released in June of '99, and added support for streaming, Flash, and MP3.
  • Version 5.01 was released in April 2001 and added support for Flash 4, a new user interface, and AppleScript enhancements.
  • Version 6 was released in July of 2002, and added support for the MPEG-4 file format, MPEG-4 Video, and AAC Audio
  • Version 7 was released in late April 2005, and added support for the H.264 video codec, a.k.a. Advanced Video Codec (AVC) or MPEG-4 Part 10

As of September 5, 2008, the current version of QuickTime is 7.5

Delivery of QuickTime

There are three methods of delivering QuickTime movies.

  1. Local
    Put the files either directly on users' hard disks, or on a CD-ROM, or on a file server. This method allows you to use the highest bandwidth, e.g., 1 MB/sec or more.

  2. Web server
    This method allows users to view QuickTime files from a web server.

    QuickTime files on a web server can be viewed as they are downloading to RAM. This feature is known as Fast Start. It allows QuickTime movies to start playing within a few seconds -- long before the entire file has downloaded
    The bandwidth of this method is much lower than through local delivery.

    Unlike true streaming, described below, FastStart QuickTime files do not allow random access to all parts of a file. For example, you can't play the last few few minutes of a long clip until the entire clip has downloaded.

  3. Streaming Server
    A streaming server lets users watch files without any long downloads. Streaming sends data continuously to a short buffer which is emptied out as new data arrives. Streaming video or audio files begin after only a very brief delay. Thus, a streaming server can send out live transmissions (unlike a web server). Streaming files are never stored locally -- not even in RAM. No copy is downloaded -- this can be good or bad. But -- streaming allows very large movies to be viewed without using any of a user's disk space, and lets users have true random access.

    Disadvantages of streaming include:
    • it does not retransmit lost data if there are glitches in the network (or rather, when there are glitches :-)
    • streaming video and audio must be highly compressed -- much more than with FastStart
    • certain media types can not be streamed -- such as sprite tracks and Flash tracks
    • users can't go backward in a file as quickly as with FastStart movies


Putting QuickTime Movies in Web Pages

You could just link to a QuickTime movie with <A HREF> tag

<A HREF = "demo.mov">Demo Movie</A>

The easiest way to embed movies in a web page is to use the Apple-provided JavaScript uutility to generate the required <EMBED> and <OBJECT> tags.

1. In <head> section of HTML, paste in

<script src="http://www.apple.com/library/quicktime/scripts/ac_quicktime.js" language="JavaScript" type="text/javascript"></script>

2. In <body> of HTML page, paste in

<script language="javascript">
QT_WriteOBJECT('moviename.mov' , '480', '376' , '', 'AUTOPLAY', 'False');
</script>

substituting the actual name of your QuickTime movie for moviename.mov
Note that the '378' = the pixel height of the movie + 16 pixels for the QuickTime controller


QuickTime Pro version

Wellesley College has purchased a license for the Pro version on all Macs and Windows in our computing labs. The $30 Pro version, unlike the free version, allows one to save movies from the web to a local hard disk; edit clips through the Cut, Copy and Paste functions, merge separate audio and video tracks, and Export movies. QuickTime 7 Pro includes presets for Exporting to Web for an iPhone or a desktop computer.



Created by: Tuyet Nguyen '01 and Erin Foti '04
Maintained by: Kenny Freundlich, kfreundlich@wellesley.edu
Information Services
Date Created: December 29, 2003
Last Modified: September 5, 2008
Expires: December 1, 2009