Parties and Gatherings
Parties and Gatherings
Tips for Planning an Event
The purpose of hosting events is to extend a cordial welcome to students who are meeting Wellesley for the first time; to students who have chosen to apply to Wellesley; and to students who have been accepted by Wellesley. The goal is the same as that of other AAR and Admission Office staff programs: to increase the diversity and quality of the pool of students recruited for Wellesley.
- There is no "right" gathering time or style. AARs may use one or all of the suggestions mentioned.
- AARs should ask their local club for support. They can organize a committee and enlist the assistance of other alumnae. Expenses, such as postage and refreshments, are generally the responsibility of the club. AARs who do not have a local club or whose existing club lacks a treasury should consult with the Admission Office on how to proceed with planning an event.
- AARs should select a location which is convenient and neutral.
- When appropriate, consider inviting parents to your programs. When planning summer send-offs for admitted and enrolling students, contact Laura Adamczyk '87 at email@example.com in the Parents Office for free Wellesley balloons, cocktail napkins and nametags for your event.
- If using paper invitations: AARs need to give the Admission Office at least 3 weeks notice with all relevant details (date, time, location, RSVP info). The office will mail out invitations to local area juniors and seniors who are already in Wellesley's database.
- If using electronic invitations: The Admission Office can send a text-only electronic invitation for any event. Please give the Admission Office at least 2 weeks notice with all relevant details (date, time, location, RSVP info). Please contact the regional representative.
- Contact high school guidance counselors, asking them to post an open invitation to the gathering or to notify students they feel would be interested.
- Consider structuring part of the program with an informal panel discussion or show the admission DVD.
- Have prospective students complete inquiry cards and forward them to the Board of Admission (which can provide additional blank inquiry cards when needed).
- Always follow up with students who attend the event with a personal note
- Try to have more prospective students in attendance than alumnae, unless it is a club event.
- Always make the prospective student feel welcome at these events.
- Coordinate some gatherings with local clubs of other colleges. This may be especially effective with prospective students.
- Consider publicity in the local club newsletter and that of other clubs (if coordinating an event) and in local high school newsletters. Some high schools produce a weekly bulletin of college-related events - guidance counselors will have that information.
- Charge any attendance fees for prospective students and their parents.
- Feel discouraged by low attendance rates. Every personal contact counts in Wellesley's recruitment process!